Eyetex Dazller

About us

It is the flagship of the Eyetex Group of Companies manufacturing cosmetics since 1938, when the Late Sri Vasudevan started to make Kajal. Initially he manufactured Kajal (Kanmye / Katuka / Kankappu / Kanmashi / Kohi etc.,) and Kumkum (Bindi) “Chandu” liquid in glass bottles. With superior quality and unique processes, the Brand Eyetex gained immense popularity & was sold in the then Madras State only. The Kajal was so popular that the brand Eyetex became synonymous with Kajal.
At the turn of the century, Eyetex launched the Dazller range of colour cosmetics in the year 2000. The foray into the “ Colour” Cosmetic segment began in 1985, with the introduction of Eyeliner; since 2002, the firm launched a wide range such as Mascara, Nail Polish, Lipstick, Lip Gloss, Liquid Makeup, Compact Powder, Nail Polish Remover, Liquid Lip Colour, Lip Gel, Face Powder, Talcum Powder, Eyeshadow, Combination Packs etc., What makes Eyetex Dazller sand out in comparison to other contemporary brands, is the fact that despite the rich quality of the products, they are economically priced and are free of harmful chemicals, thereby protecting the skin whilst beautifying it.
From the Dazller Brand, Eterna is a Premium range following in the Eyetex Legacy of herbally enriched advanced formulations. This range not only glamorises the skin but also nourishes it. These products are offered in a variety of shades to suit diverse Indian skin tones.